If you don't feel like you can do anything online or you don't have the time for extensive promotion, the quickest and simplest thing you can do is have a blog. A blog is a great way to keep your site fresh (search engines love sites that are updated often) and a blog is a great way to reach your reader. If you don't have a blog or haven't blogged in a while, take heart: start somewhere and plan to blog a minimum of twice weekly. You'll need at least two posts a week to keep it current.
~ Tip shared courtesy of APOOO Book Club